In 1999, passionate about the world of toys in which he grew up, Alain Joly decided to revolutionize this sector by teaming up with a friend to found the Doudou et Compagnie group (in the Val d'Oise).
Doudou and Company
In 2000, the day when the good fairy Zora, designer of the brand and "mum" of the team, sewed a small plush rabbit's head on the diaper of her newborn... a small revolution in the world of Doudou is announced! A manufacturing error thought Alain Joly... And yet! This is how the first Doudou without padding was born, it becomes an essential reference in the world of early childhood.
Then, the company grows rapidly:
- The Doudou® brand is relaunching the Histoire d'Ours brand created in 1985.
- The Doudou® brand creates the DOUDOU-MARIONETTE.
- The Doudou® brand innovates with a 100% natural line where cotton flower and corn fiber intertwine.
And, in 2015, Doudou et Compagnie is committed alongside Unicef by developing a solidarity collection. For 1 euro collected, 10 vaccines are offered. UNICEF works in more than 190 countries around the world so that every child can live, grow and thrive in a supportive environment.
Today, innovation and creativity have enabled the Doudou® brand to retain its position as a Doudou specialist.
4 products
